Suggestion 1: Place a “Contact us” button inside the navigation menu, and give it sticky positioning. This ensures that visitors can always reach out, no matter their scroll position on the website.
Suggestion 2: Immediately communicate your value proposition to your visitors right as they land on the page. This is accomplished with a bold heading and description on a white background, ensuring they are legible.
Suggestion 3: Display a call-to-action spanning the full width of the display, encouraging your visitors to engage with your firm.
Suggestion 4: Showcase a professional image of yourself to humanize your brand and leave visitors with a good impression. Here, the portrait on your current site was edited to include a courthouse in the background, ensuring it fits the description of a lawyer.
Suggestion 5: Feature snippets from your testimonials under the portrait of yourself, further establishing credibility and authority with your visitors.
Suggestion 6: Build additional pages to substantiate your offering (each of which will rank in search), and feature them in the navigation menu.
Suggestion 7: Showcase your practice areas directly below the first section of the page, as this is information that visitors will likely want to know before reading a multi-paragraph bio of yourself.
Get the free, personalized insights you need to boost your site's conversions and elevate your brand.